In August 2022, the shares of adults surveyed in the United States who preferred to watch movies at home and in theaters stood at 55 and 37 percent, respectively. Over four years earlier, in February 2018, the figures were significantly closer, at 47 ad 45 percent. Between 2018 and 2021, the number of movie tickets sold in the U.S. and Canada decreased by more than 60 percent.
Percentage of adults who would rather watch movies in a theater or at home in the United States in 2018 and 2022
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Morning Consult. (September 1, 2022). Percentage of adults who would rather watch movies in a theater or at home in the United States in 2018 and 2022 [Graph]. In Statista. Retrieved November 10, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/1330643/watch-movie-theaters-home-united-states/
Morning Consult. "Percentage of adults who would rather watch movies in a theater or at home in the United States in 2018 and 2022." Chart. September 1, 2022. Statista. Accessed November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1330643/watch-movie-theaters-home-united-states/
Morning Consult. (2022). Percentage of adults who would rather watch movies in a theater or at home in the United States in 2018 and 2022. Statista. Statista Inc.. Accessed: November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1330643/watch-movie-theaters-home-united-states/
Morning Consult. "Percentage of Adults Who Would Rather Watch Movies in a Theater or at Home in The United States in 2018 and 2022." Statista, Statista Inc., 1 Sep 2022, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1330643/watch-movie-theaters-home-united-states/
Morning Consult, Percentage of adults who would rather watch movies in a theater or at home in the United States in 2018 and 2022 Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1330643/watch-movie-theaters-home-united-states/ (last visited November 10, 2024)
Percentage of adults who would rather watch movies in a theater or at home in the United States in 2018 and 2022 [Graph], Morning Consult, September 1, 2022. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/1330643/watch-movie-theaters-home-united-states/